Brand Acquisition
001 Toyota

In 2019, The Boys Club Agency secured a brand partnership between Toyota and femdot., who had just released his EP 94 Camry Music. The music project was a perfect fit for the automotive company, which was looking to collaborate on creating a foolproof marketing campaign for the release of the Toyota Nightshade and Toyota TRD.

The partnership included ads on Pandora—and media outlets OkayPlayer and RollingOut creating custom marketing videos where femdot. is seen driving the new TRD while discussing 94 Camry Music.


︎︎︎ Okayplayer  | ︎︎︎ RollingOut